Consumer networks and firm reputation: A first experimental investigation
Research output: Contribution to journal › Journal article › Research › peer-review
We examine the role of consumer networks in markets that suffer from moral hazard. Consumers exchange information with neighbors about past experiences with different sellers. Networks foster incentives for reputation building and enhance trust and efficiency in markets.
Original language | English |
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Journal | Economics Letters |
Volume | 108 |
Issue number | 2 |
Pages (from-to) | 242-244 |
Number of pages | 3 |
ISSN | 0165-1765 |
DOIs | |
Publication status | Published - 2010 |
- Faculty of Social Sciences - trust, consumer networks, moral hazard, information conditions, reputation
Research areas
ID: 20785899