Does the environmental gain of switching to the healthy New Nordic Diet outweigh the increased consumer cost?
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Does the environmental gain of switching to the healthy New Nordic Diet outweigh the increased consumer cost? / Saxe, Henrik; Jensen, Jørgen Dejgård.
In: Journal of Food Science and Engineering, Vol. 4, No. 6, 12.2014, p. 291-300.Research output: Contribution to journal › Journal article › Research › peer-review
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TY - JOUR
T1 - Does the environmental gain of switching to the healthy New Nordic Diet outweigh the increased consumer cost?
AU - Saxe, Henrik
AU - Jensen, Jørgen Dejgård
PY - 2014/12
Y1 - 2014/12
N2 - The new Nordic diet (NND) was designed by gastronomic, nutritional and environmental specialists to be a palatable, healthy and sustainable diet containing 30%-40% less meat than the average Danish diet (ADD), ≥ 75% organics, and more locally grown wholegrain products, nuts, fruit and vegetables. In this study, the NND was based on economic modelling to represent a“realistic NND bought by Danish consumers”. The objective was to investigate whether the ADD-to-NND diet-shift has environmental consequences that outweigh the increased consumer cost of the diet-shift. The diet-shift reduced the three most important environmental impacts by 16%-22%, mainly caused by reduced meat content. The surcharge to consumers of the ADD-to-NND diet-shift was €216/capita/year. In monetary terms, the savings related to the environmental impact of the diet-shift were €151/capita/year. 70% of the increased consumer cost of the ADD-to-NND diet-shift was countered by the reduced socioeconomic advantage associated with the reduced environmental impact of the NND.
AB - The new Nordic diet (NND) was designed by gastronomic, nutritional and environmental specialists to be a palatable, healthy and sustainable diet containing 30%-40% less meat than the average Danish diet (ADD), ≥ 75% organics, and more locally grown wholegrain products, nuts, fruit and vegetables. In this study, the NND was based on economic modelling to represent a“realistic NND bought by Danish consumers”. The objective was to investigate whether the ADD-to-NND diet-shift has environmental consequences that outweigh the increased consumer cost of the diet-shift. The diet-shift reduced the three most important environmental impacts by 16%-22%, mainly caused by reduced meat content. The surcharge to consumers of the ADD-to-NND diet-shift was €216/capita/year. In monetary terms, the savings related to the environmental impact of the diet-shift were €151/capita/year. 70% of the increased consumer cost of the ADD-to-NND diet-shift was countered by the reduced socioeconomic advantage associated with the reduced environmental impact of the NND.
KW - Faculty of Science
KW - environmental impact
KW - health
KW - life cycle assessment
KW - meat
KW - new Nordic diet
KW - OPUS
KW - organics
KW - socioeconomic cost
U2 - 10.17265/2159-5828/2014.06.004
DO - 10.17265/2159-5828/2014.06.004
M3 - Journal article
VL - 4
SP - 291
EP - 300
JO - Journal of Food Science and Engineering
JF - Journal of Food Science and Engineering
SN - 2159-5828
IS - 6
ER -
ID: 137106095